Average Is Easy

Average is not bad. We all have our strengths and opportunities. In between our strengths and our opportunities are lots of things where we are average and that’s fine. But being average is easy. It is comfortable. What about the areas where you are performing at an average rate, and you know you could be doing more?

The Cult of Average. Shawn Achor, the author of The Happiness Advantage talks about escaping the cult of the average. We are all consumers of the cult of the average whether we are really paying attention to it or not. We experience the cult of the average constantly in the news. In surveys, polls, and statistics we are fed information that is culled down to the general trend, or averages. What’s the problem with that you may ask? If someone wanted to find out how fast a child can learn to read, researchers will often change the question to be “How fast can children learn to read, on average?” Then they do a study, gather all the data and information, and then they toss out the outliers. They toss out all of the exceptional results, those who learn at a much faster rate and those who learn to read at a much slower rate. They report on the average amount of time it takes a child to learn to read. If we study merely what is average, we will remain merely average.

Self-Improvement. No one improves themselves by accident. Once we are done with our formal schooling and education our own growth and development is completely our own responsibility. You are the only one who can work on you; nobody else is going to take care of your personal growth and development. If you want your career, your business, or your life to improve you have to improve yourself.

“A time comes when you need to stop waiting for the person you want to become and start being the person you want to be.” ~ Bruce Springsteen

Getting Out of Your Comfort Zone. So what happens when you recognize you are performing at an average rate in a particular area, but you know you could be doing better, and you decide you want to improve. That creates a tension between where you are currently at and where you know you could potentially be. You must be willing to face that tension and work on yourself to stretch and grow to your full potential. Being average is easy. It is comfortable, but growth does not come from your comfort zone. You can’t improve and avoid change at the same time. Change is hard but the process of stretching, learning, and growing can help you take your average results and turn them into better than average.

Taking Action. Think about the areas where you are performing at an average rate, but you know you are capable of doing more. Identify what changes you need to make so you can move from average to better than average. Start small by identifying one action you can start, or stop, doing. Once you have consistently made that new action part of your regular routine, identify one additional action to start, or stop, doing.

Get a Coach. Self-improvement is a journey that you must decide for yourself to take. But you don’t have to take the journey all alone. If you want to improve your chances of success, consider hiring a coach. Having a coach dramatically improves the speed and consistency of the changes you are trying to achieve. So when you are ready to work on the greatest project you will ever work on, which is you and your own growth and development, and you want to achieve more, faster, get yourself a coach.

Retail Level Up provides coaching, training, and consulting services to individuals and teams. Visit www.retaillevelup.com to learn more and to schedule a free consultation.

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